Investment Promotion Mission to France – 7th to 15th September 2017
As part of its investment promotion plan to attract high value-added manufacturing activities, the Board of Investment (BoI) will conduct an investment promotion mission in France from 7th to 15th September 2017 with a focus on the sector of jewellery, medical devices, precision engineering and technical textiles. The first leg of the mission will comprise a joint participation with Enterprise Mauritius in the international jewelry exhibition, Bijorhca Paris, whereas the second leg will consist of prospecting targeted companies operating in specialized regional industrial clusters.
Bijorhca Paris, September 2017
Bijorhca Paris is an international jewellery show which will take place at the Portes de Versailles Exhibition Center in Paris as 8th to 11th September2017. Bijorhca is the only international trade show dedicated to jewellery and all segments of the industry in France. Nearly 400 designers, suppliers, manufacturers and service providers participate in this bi-annual event.
Mauritian participation in such an event will be a good opportunity to meet high-end European jewellers and understand their business models. The objective is to position Mauritius as high-end jewellery manufacturing hub in the Indian Ocean, thereby leveraging its business-friendly environment and its geographical proximity with eastern and southern African countries which are the major suppliers of raw materials for the global jewellery industry.
Prospecting the “Pôles de Competitivité”
The second leg of the investment promotion mission will take place from 12th to 14th September 2017. France being home to high value-added manufacturing activities, it will be an excellent opportunity to prospect specific regions which have boasted a cluster-based approach, commonly known as ‘pôles de compétitivité’ (Competitiveness Hubs). Targeted priority sectors are medical devices, precision engineering and technical textiles.
Three regional clusters located in the east of France have been identified, namely (i) Pôle Microtechnique de Franche-Comté which specializes in medical devices and precision manufacturing (ii) Alsace Biovalley which specializes in keyhole surgery and medical implants (iii) Techtera which specializes in technical textiles.
The key objective is to target companies operating in these clusters which could potentially consider Mauritius as their extended operational base for the regional or international market, while taking advantage of the geostrategic location of Mauritius, its proximity with growing markets and its numerous bilateral trade agreements. Targeted one-to-one meetings with enterprises identified beforehand will be held during the visit. The collaboration of industry associations will also be sought for the organization of the mission.